Step into a VR gallery experience at Lollapalooza!
To show off the new camera capabilities of the Google Pixel 6 phone, we created two mini galleries that were experiential exhibits at Lollapalooza.
These were fully enclosed structures that contained framed Lollapalooza posters from years past.
Festival goers would check out a Pixel phone, and walk through the exhibit scanning Snapchat QR codes which created a VR experience over the posters. The outside of the structures was fully graphic wrapped to create 3 different photo backdrops.