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Wieden + Kennedy

Target Sprinkler

This working 20’ sprinkler provided residents of Houston a week of fun and needed relief from the hot summer days.

The sprinkler was designed and constructed to operate with a water return, recycling, and cleaning system that was powered by pressure from a fire hydrant and reservoir. All mechanical parts were custom designed and fabricated at Atomic.

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This project was win, win, win for everyone involved. The client’s vision to brand their project as part of “giving back to community” made a big splash in this Texas town. Atomic had the opportunity to do what they do best- figure it out and make it happen. The reward was evident in this picture.